If Then

How the Simulmatics Corporation Invented the Future
Title rated 3.65 out of 5 stars, based on 28 ratings
"A brilliant, revelatory account of the Cold War origins of the data-mad, algorithmic twenty-first century, from the author of the acclaimed international bestseller, These Truths. The Simulmatics Corporation, founded in 1959, mined data, targeted voters, accelerated news, manipulated consumers, destabilized politics, and…

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