The Aisles Have Eyes

How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power
Title rated 3.3 out of 5 stars, based on 8 ratings
"By one expert's prediction, within twenty years half of Americans will have body implants that tell retailers how they feel about specific products as they browse their local stores. The notion may be outlandish, but it reflects executives' drive to understand shoppers in the aisles with the same obsessive detail that they…

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