Small Business Smarts
Building Buzz With Social MediaBook - 2011
This book will help small business owners and marketers feel comfortable using social media to promote their businesses, regardless of their past experiences or level of expertise.
* Interviews with 25 small business owners and marketers detailing how they are using social media successfully right now
* An evaluation tool and example spreadsheets for conducting a social media audit
* Call-outs that show how different types of businesses can implement various marketing ideas
* Action-item tips that can be used in online messaging today