To Sell Is Human

To Sell Is Human

The Surprising Truth About Moving Others

Book - 2012
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"'To Sell Is Human' offers a fresh look at the art and science of selling ... Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer 'Always Be Closing'), explains why extraverts don't make the best salespeople, and shows how giving people an 'off-ramp' for their actions can matter more than actually changing their minds. Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home."--Provided by publisher.
"From the bestselling author of Drive and A Whole New Mind comes an exploration of the power of selling, which each of us does every day--whether we know it or not. According to the U.S. Bureau of Labor
Publisher: New York : Riverhead Books, 2012.
ISBN: 9781594487156
1594487154
Characteristics: 260 p. : ill. ; 24 cm.

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litton2
Jan 20, 2017

So much fun to read that you forget that you are supposed to be learning. Also, this book helps us all become better people by following Pink's ABC's of sales. Attunement, buoyancy and clarity. Read this and you'll find fun takeaways that you will experiment with in everyday life.

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notthatjenn
Oct 17, 2014

The S word...sales. So many of us don't want to do it, or think we shouldn't have to, except that we're actually selling ideas all day long. We sell to get along with friends, to make happy families, and to be successful at work. The only question is: do you want to be good at it?

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