Business the Richard Branson Way

Business the Richard Branson Way

10 Secrets of the World's Greatest Brand Builder

Book - 2007
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In examining the secrets of Richard Branson's success, the author presents lessons and strategies that can be applied to business in general.
Publisher: Hoboken, NJ : John Wiley & Sons Inc., 2007.
Edition: 3rd ed.
ISBN: 9781841127644
Characteristics: xvi, 172 p. ; 22 cm.
Alternative Title: Richard Branson


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